THE SHORT VERSION One headline. One supporting line. One brand.
Give them different jobs, keep the picture secondary, and check the finished words at phone size. |
| | 01 | Start with the words, not the artwork |
Field Day Coffee is our fictional practice brand. Its headline gets attention, its supporting line sets the mood, and its name signs off. No price, invented event, or decorative badge is needed. |
THE READING ORDER
SMALL BATCH.
BIG MORNING.
Freshly roasted.
Ready for your ritual.
|
A fictional typography study. An illustrative layout, not a model output or a real coffee promotion. Notice the difference in scale and spacing. The headline should win the first glance. The supporting line belongs nearby; the brand can sit quietly at the bottom. If these words do not work alone, adding a detailed cup will not solve the problem. | | 02 | Copy the complete poster brief |
Request one flat poster, not a photograph of a poster on a wall. The cup belongs in the lower half so the words can lead. Keep the exact strings visible in your prompt and verify them in the result. COPY INTO CHATGPT Design one flat portrait poster for the fictional brand Field Day Coffee. Use warm ivory paper, dark espresso lettering and a restrained terracotta accent. The reading order must be: large headline first, smaller supporting sentence second, small brand name last. Set the exact headline on two lines: "SMALL BATCH." and "BIG MORNING." Under it, include exactly: "Freshly roasted. Ready for your ritual." At the bottom include exactly: "FIELD DAY COFFEE". Add one simple editorial illustration of a cream coffee cup in the lower half, with a soft terracotta shadow. Keep generous margins and strong contrast. Make the headline dominant and the supporting text clearly readable. Use no extra words, prices, dates, badges, mockup frames or decorative logos. Show the complete flat poster. |
The typography study above isolates the text. This prompt adds the cup illustration. Letter-perfect output still needs a human check. | | 03 | Run three checks before you keep it |
GLANCE · TWO SECONDS View it at phone width, then look away. What did you read? If the answer is only “coffee,” the image is dominating. If the brand comes first, the hierarchy has flipped. Reduce the cup or supporting text before making everything louder. |
SPELL · EVERY CHARACTER Compare the result with all three exact text strings. Check punctuation, repeated letters, word spacing and the small brand line. Attractive near-matches are still wrong copy. |
CONTRAST · IN GRAYSCALE Use a grayscale view. Can you still separate the headline, cup and background? If not, change their brightness relationship, not just the hue. Check again at the size people will actually see. |
| | 04 | Repair the biggest miss, then stop |
Choose one communication problem, not five cosmetic changes. For weak hierarchy, ask for a larger headline while preserving the exact wording, palette and illustration. For incorrect lettering, correct the text and inspect it again. IF THE LETTERING KEEPS BREAKING Keep the illustration, remove the text, and set the three approved lines in a design editor. Correct production copy matters more than finishing every step inside one tool. |
Save the first and final versions together. Write one sentence about the repair that made the poster clearer. That observation is a more useful reusable instruction than a longer string of style adjectives. This is an original workshop, not a model benchmark or an actual coffee offer. Replace the fictional copy with your own approved wording for a real campaign. | WHAT NEEDED FIXING FIRST? Reading order, exact wording, or contrast?
Reply with one choice and the detail that changed the result. |
Capability note: OpenAI documents image generation and iterative edits. Read the official image guide.
Luxe Prompting
Privacy policy
|
|
